By using digital technologies, companies can add data-based services to their products and develop needs-based solutions. This enables differentiation from the competition and additional sales. At the same time, data-based services are also becoming increasingly important within in-house production and logistics in order to increase process quality and efficiency. Whether as a market offering or for internal optimization - the basis of data-based services is the automated collection, processing and analysis of data. Based on this, scalable service products and business models must be developed and organizational measures must be taken. This is where we support companies. Our focus is on the interplay of digital technologies, efficient process design and effective solutions to achieve positive user experiences and business results.